12 Best Web Page Word Counter Tools
Compare 12 web page word counter tools for SEO, content audits, competitor research, and translation planning. Figimi ranks as our top pick.

Counting the number of words in the text within a webpage can be very useful for many reasons. For instance, it can be useful during a content audit, competitor research, during the planning for translations, and even website migration. Manually copying the content of web pages into documents is a time-consuming task, especially when analyzing a large number of pages. A Web Page Word Counter does the work for you by scanning a web page and providing an approximate word count.
For a no-cost word counter, we recommend the Figimi Website Word Counter. It's the first page counter we found, and you no longer have to use a complete SEO platform to find online content. Consider Figimi to be in first place, and the other 11 rivals we provide, in ascending order, to be in places 2 through 12. We'll explain the variance in total word counts among the different website word counters, and the ethical way to use word count data rather than using it to assume a page will rank in a specific place in a search.
Quick answer: Figimi is the best Web Page Word Counter, followed by WordCounter.net, Weglot, SEOptimer, Sitechecker, WordCounter.io, SEO Review Tools, ConveyThis, WebAloha, SearchBloom, WordCounter.vip, and WRD Agency.
Ranking Web Page Word Counters
- Figimi Website Word Counter- Overall Best
- WordCounter.net- Best Simple URL Checker
- Weglot Website Word Count- Best for Translation Planning
- SEOptimer- Best for Basic SEO Context
- Sitechecker- Best for Page and Website Analysis
- WordCounter.io- Best for Manually Pasted Webpage Text
- SEO Review Tools- Best for Bulk URL Checks
- ConveyThis- Best for Estimating Translatable Content
- WebAloha- Best for Detailed Content Statistics
- SearchBloom- Best for Search-Result Comparisons
- WordCounter.vip- Another Simple URL Checker
- WRD Agency- Best for Page or Entire-Site Estimates
How This Ranking Was Constructed
This ranking considers what the service is trying to accomplish, how simple the service is to utilize, how much being able to utilize the service helps the user, the type of analysis that the service helps with, and the differences in the users that the service helps. Figimi is the top rank as the best all-around option, and all other services are in relation to the rest of the services based on what the service helps with and the specializations that the providers state.
Note: Figimi is the service that is based on the publisher of the article. Our editor recommendation is the reason for it being in the number one position, and it is not based on an independent lab benchmark. The features and limitations of the services can change, so make sure to check each service's webpage to see the current state of the service to help with any large undertaking.
Quick Comparison of the 12 Tools
| Rank | Web page word counter | Best for | Main focus |
|---|---|---|---|
| 1 | Figimi | Best overall | Checks the word counts directly from the web page |
| 2 | WordCounter.net | Simple URL analysis | Counts the words of a web page |
| 3 | Weglot | Translation planning | Helps you estimate the words in all the pages of a public web site |
| 4 | SEOptimer | SEO review | Counts the words of a page and analyzes it in terms of SEO and Readability |
| 5 | Sitechecker | Analysis of a Site | Counts the words of a specific page or the entire web site |
| 6 | WordCounter.io | Text Pasted | Offers you wordcount and detailed statistics for the text you paste |
| 7 | SEO Review Tools | Bulk Review | Counts the body text of multiple URLs |
| 8 | ConveyThis | Translation Estimation | Counts the public text, HTML, meta data, and SEO tags |
| 9 | WebAloha | Content Exam | Analyzes the words, readability, keywords, and headings |
| 10 | SearchBloom | Competitor Analysis | Analyzes the average word count of multiple competing URLs |
| 11 | WordCounter.vip | Another Option | Counts the words from a dedicated URL |
| 12 | WRD Agency | Counts the words of a page or a site | Counts the words from a dedicated URL |
Web Page Word Counter
A Web Page Word Counter is a tool that finds the word count for a given URL. This eliminates the need to copy and paste the content of a web page yourself. Just submit the URL and the tool will do the rest.
Website word counters will count different things based on the tool. Some things that may be counted are:
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Footer content
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Navigation labels
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Side bar text
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Text for buttons
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Headings and sub-headings
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Main page content
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Image alt text
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Template content
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Metadata
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SEO tags
Word counters will count different things based on the tool. Some word counters will focus only on the text that is visible on the page. Some other tools will analyze the source code of the page and other hidden elements of the page. This is the reason that two different counters will give different word totals for the same URL.
Web Page Word Counter vs Website Word Counter
A Web Page Word Counter analyzes only one specific page such as an article or a product page. A Website Word Counter will look at a number of different URLs and give a total word count for an entire website.
Knowing the difference is important to choose the tool that you need:
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To see the word count for one article, use a page counter.
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To see the word count for multiple articles, use a bulk URL counter.
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To see the total amount of content for an entire website, use a website crawler.
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To see how much of a website will need translation, use a translation-focused counter.

1. Figimi Website Word Counter — Best Overall
The Figimi Website Word Counter is the best overall Web Page Word Counter and our number one pick. You have a personalized Figimi page to check the word count of online content.
Figimi is a great resource for bloggers, editors, website owners, marketers, and SEO professionals to evaluate the length of a URL based page. A word-length tool may help the user decide if a content-audit or website crawling is necessary.
Why Figimi Ranks First
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It has a personalized website word counter page.
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It has a focused starting point for URL based word count.
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It may help content audits and competitor analysis.
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It is easy to access in a web browser.
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It is from the wider Figimi collection of online tools.
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It does not require the user to start from a large enterprise SEO platform.
Users may visit the Figimi blog for more guides on online tools, content workflows, and website analyzes.
Who Should Use Figimi?
Figimi is our number one pick for users who need a general website word counter. It may help:
These all require estimating word count and are used for things like:
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Updating website content
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Analyzing competing websites
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Reviewing website sections to see if content is missing
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Listing website content
Longer doesn't mean better. Content is only more helpful the longer it is.
2. WordCounter.net — Best Simple URL Checker
WordCounter.net is the second best option. Users can enter a URL and the site will give a word count of the page.
This is helpful when you want to check a specific URL without auditing the whole site. This is also used to compare articles and give content briefs.
WordCounter.net has a text editor, but their page word counter is more helpful.
Best for: Word count of a specific page.
3. Weglot Website Word Count — Best for Translation
Weglot's Website Word Count is the 3rd best option. This lets users count the words on publicly accessible web pages.
This also counts the text in the code and SEO tags which is helpful for website translation. There may be text that isn't in the main body of the website and that would also need to be translated.
A translation-oriented article length can be different than an article length for editing. Menus, buttons, and metadata (as well as buttons, labels, and template texts) can be considered because they contain content that can be translated.
Best for: Knowing how much translation is required for a website.
4. SEOptimer Website Word Count – Best for SEO Context
The SEOptimer Website Word Count Tool is in fourth place. SEOptimer states their tool measures the length of a webpage and analyzes the length for its SEO, readability, and engagement.
This may help users who have a number of words as one part of an overall webpage review. However, no word count guarantees a search result.
The correct word count varies by search, the intent of the page, who will be reading it, and how much there is to say. This explains why a contact page and a detailed tutorial page have different lengths.
Best for: Reviewing a page within a number of words as one part of an SEO review.
5. Sitechecker Website Word Counter – Best for Site Analysis
The Sitechecker Website Word Counter is in fifth place. Sitechecker states their tool can measure the word count of an individual webpage or an entire website.
This might be important when moving beyond checking an individual page and doing a full content audit. A word count of an entire website can help you estimate the scope of a redesign, migration, translation, or a publishing and editing project.
Before depending on a count that measures the entire website, check which pages were found by the tool. Pages that have been blocked from being viewed, pages that require login information to view, or pages that were created with client-side scripts may not be in the tool.
Best for: Measuring the word count of an individual page and a count for the entire website.
6. WordCounter.io — Best for Pasted Webpage Text
WordCounter.io is in the sixth position. Unlike the confirmed URL-crawling services on this list, WordCounter.io does not primarily function as a URL-crawling service. It is a text-analysis tool. Users type or paste the content of their choice.
According to the service, it analyzes the following: the number of words, characters, sentences, paragraphs, the estimated number of pages, keyword density, and reading level. This service is great if you just want the main text of a webpage.
Copying text is convenient because you can exclude the text in the navigation, sidebars, comments, and footers. The disadvantage is that it adds an extra step and copying may not be practical for a lot of URLs.
Best for: Analyzing webpage content that a user manually selected.
7. SEO Review Tools — Best Bulk URL Checker
In the seventh position is the SEO Review Tools Bulk Web Page Word Count Checker. According to the service, users can paste several URLs and the service crawls each page and extracts the text from the page body.
This bulk processing is perfect for saving time during competitor research and content audits. Users can submit multiple URLs instead of reviewing them one by one.
Body text extraction still does not exclude the navigation and other repeated elements that may not be in the main content. The numbers are meant to be comparative figures, and reviewing important pages is recommended.
Best for: Looking up several URLs at once.
8. ConveyThis Website Word Counter — Best for Translation Scope
In eighth place is the ConveyThis Website Word Counter. According to ConveyThis, their service crawls public websites and counts the text in the HTML, metadata, and SEO tags.
This helps with estimating how much translation work there is. The localization team needs to consider more than just the text in the visible paragraphs. There are menus, descriptions, labels, and other content that is part of the interface.
Translation estimates shouldn't be made just by looking at the number of visible words in the editor. The services may be dealing with completely different types of texts intentionally and purposefully.
Best for estimating how much content on a website needs to be translated.
9. WebAloha Word Counter — Best for In-Depth Word Count
The WebAloha Word Counter is in 9th place. It claims to show word and character counts, sentences, reading time, reading ease, and keyword density and counts, and gives a count of each heading.
To sum it up, these measures go beyond a simple count. An example may be that a long text could be more readable if it were better organized, rather than just adding more text.
Be careful with keyword density. Reaching a target density may require unnatural text that is useless to readers because it is just a target keyword repeated.
Best for in-depth webpage content analysis.
10. SearchBloom — Best for Checking Your Competition
The SearchBloom Bulk Web Page Word Count Checker is in 10th place. SearchBloom promotes this tool as a way to use competing URLs to get an average word count.
Getting an average word count is useful for creating a content brief, but the average word count shouldn't have to be a target. If there are competing pages that have a word count of 2000, this doesn't mean that your page has to also have a word count of 2000.
Look at how many competitors you have to gauge how competive the market is. Then see what questions you can answer or what subtopics, examples, and evidence you can provide that will help your audience.
Best for: Comparing how long the pages that show up in searches are.
11. WordCounter.vip Website Word Count
The WordCounter.vip Website Word Count is 11th as another URL dedicated to this task.
The current features were unavailable in indexed official sources during the review. Because of this, we could not assign limits or describe the output, privacy, or advanced features of the service.
Please check the current page and test it using a non-sensitive public URL before putting it in your professional routine.
Best for: Users looking for another word count website.
12. WRD Agency Website Word Counter
The WRD Agency Website Word Counter is 12th. WRD Agency says that their tool counts the words on a given page or the whole website if you type in the URL.
This can help you start thinking about a website's rewrite, migration, content audit, or translation project. The estimate for the whole website can help you understand the scope of the project before looking at the pages one by one.
As with any crawler, make sure you know what URLs were counted and if repeated menus or footer text were included.
Best for: Understanding the word count for a page or a website.
Using the Figimi Website Word Counter
Using the word counter on Figimi’s website is simple:
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Go to the word counter page: Figimi Website Word Counter.
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Get the link to the page you want to count.
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Paste the link on the word counter page.
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Click the count button.
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See the results.
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Keep the link and count if you are comparing other pages.
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To find out what else was counted you will have to check the page yourself.
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Keep in mind that you shouldn’t use this result to set a word count goal.
If you have a lot of pages to count, put each link and result in a row on a spreadsheet. Then, add columns for the page type and topic, the date published, the number of views, the number of conversions, how often the page should be updated, and your notes.
Why Word Counts Are Different
It is very likely that two counting tools will give different word counts for the same page. This is usually because of how each service looks at the page.
Counting Visible Text vs. HTML
One tool may count the words that a visitor can see. Another tool may count the words in the HTML and include metadata, image descriptions, hidden elements, and anything in the HTML that may not be shown to the visitor.
Neither of these methods is wrong.
Counting Main Content vs. Total Count
Some tools try to count only the main article or description of the page. Other tools count everything in the body of the page. This includes all the menus, sidebars, footers, comments, and calls to action.
Repeated Template Content
Certain pages will have labels repeated in the navigation and footer. A site-wide counter may count that text multiple times or try to remove redundancies.
This can produce meaningful results in measuring larger sites.
JavaScript Rendered Content
Some HTML is added after the main HTML is loaded. Basic crawlers usually do not execute JavaScript. A browser-based renderer may actually see that text.
Content added dynamically for interactive tabs, product and service details, reviews, and other sections may be missed.
Access and Crawling Limitations
A website word counter may not be able to access
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Protected or gated pages
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Robots blocked URLs
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Consent or cookie requirement pages
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Subscription paywalls
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Location restricted content
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Server or redirect error pages
A site-wide total is only as accurate as the pages the tool can find and access.
Divergent Word Split Rules
A counter may take contractions, URLs, hyphenated expressions, numbers, and phrasal languages with no spacing, less or more, as one word. Minor discrepancies can occur when two tools analyze the same text.
Using Word Count for SEO
A Web Page Word Counter may assist with your SEO research, but remember word count is meaningless if the content is not relevant and useful. There is no page word count that is always the same for every site.
Analyze Page Comparison
Use word count to identify important differences for your page against the other beneficial resources. Then see what those pages actually include.
Check the following criteria when analyzing competitor content.
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Are questions our page fails to answer covered?
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Are better step-by step guides provided?
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Are there better examples of exceptions to rules?
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Are better examples/counter examples and/or supporting evidence provided?
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Is the content more organized/easier to digest?
Analyze Competitor Content for Brevity
Word count alone does not indicate content quality. One missing important element is evidence or support and examples.
Contact pages, login screens, confirmation pages, and basic calculators do not need long explanations.
Analyze Competitor Content for Verbosity
Competitor pages may be overly long if they have unnecessary repetitive content. This makes pages hard to use.
All content should be geared towards helping the user accomplish their goal.
Create Improved Content Briefs
Competitor pages are useful when determining a baseline for content briefs and in conjunction with:
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Search Intent
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What makes great content
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Expert answers
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Great examples
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Internal-links and
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visuals
This helps create briefs that are not focused on a word count but useful and functional.
Analyzing Pages by Word Count
Content Audits
The content team should use their word count to review pages for missing, overly, or repetitively long content. Look for poor pages based on word count in conjunction with other metrics to determine their impact on the business.
Competitor Research
Reviewing several related pages shows how thoroughly competitors analyze a topic. The goal is to ensure that there are no gaps or areas of ambiguity that competitors have addressed, not to structure or cover the topic as thoroughly as they have.
Translation Estimates
The cost or estimate of website translation may be based, in part, on word count. You may need to use a website translation counter for a translation estimate. Translation counters often count words used in menus, metadata, or buttons, which may be missed by a typical article counter.
Website Migrations
A count of the number of words on a site can be used to estimate how much content will be involved in a complete redesign of the site or a migration to a different content management or hosting platform. It can be used in a resource estimate for editing, QA, localization, or a site migration.
Editorial Pricing
Some freelance writers, freelance editors, and agencies may use word count as the basis of a price estimate for a project. The final price may also be adjusted based on the level of complexity of the required research, formatting, or the number of rounds of interviews or approvals required.
Content Inventories
A content inventory can be created by listing the URL, title, word count, page type, and publication date. This simplifies prioritizing the pages to be updated or consolidated.
Visual suggestion: Sample a content-audit spreadsheet.
Suggested alt text: A content-audit spreadsheet shows data from a Web Page Word Counter.
How to Choose the Best Web Page Word Counter
While Figimi is our best all-around option, your ideal tool will be based on your specific needs.
Choose Figimi for a General Check
For a general use counter, go to the Figimi Website Word Counter.
Pick One-Page Counter for a Site One URL
Use a direct page counter for single articles, landing pages, single product descriptions, and competing URLs.
Pick Multi-Page Counter for Listed URLs
SEO Review Tools and SearchBloom may be best for reading multiple pages in one action.
Pick Translation Tool for Listed URL Localization
Weglot and ConveyThis may serve page translation best. Their counts may include source code and SEO text found in page counters.
Pick a Multi-Metric Tool for Simple Analysis
WebAloha may serve best for page counts and simple analyses for readability and counts for keywords, paragraphs, and headings.
Pick a Crawler for a Site-Wide Count
Sitechecker and WRD Agency offer analyses that extend beyond a single page. Check crawl limits and fetched URLs before considering the result as complete.
Common Site Word Count Issues
Adding Words for Count
Word count alone does not help rank. Adding words just for word count creates repetitive and redundant content.
Comparing Different Counting Methods
Word counts become meaningless if a visible-article count is measured and a translation count is made including menus and metadata.
Not Considering the Type of Page
Different types of pages such as a home page, a support page, a product page, a glossary, and a privacy policy serve different functions and will not have the same target length.
Assuming Complete Whole-Site Counts
Blocked, orphan, dynamic, and protected URLs can elude crawlers. Avoid depending on totals and examine the discovered pages first.
Valuing Quantity Over Accuracy
A few pages that are clear and precise are more useful than a long page that has irrelevant sections or is out of date.
FAQs
Which is the best Web Page Word Counter?
The best overall on our list is the Figimi Website Word Counter. It is a great option to begin general word counts for web pages.
Why is Figimi number one?
Figimi is number one in our list. Coming in second is WordCounter.net, and in third is Weglot.
Can a tool word count an entire site?
Some tools will crawl multiple public URLs and provide an estimated total word count for a site. These tools should be considered estimates, as protected, blocked, and orphaned pages as well as JavaScript-rendered pages may be omitted.
Why do site word count tools have different totals?
The tools consider different things when counting. For example, one tool may only count the article text, while another may count the text from the navigation and footers, as well as other HTML elements and metadata.
Do webpage word counts impact Google rankings?
There are no known word count thresholds that would impact rankings. Content should serve the search intent and provide the information required in order for the user to achieve their goal. Word count is only a descriptive metric.
Is it good practice to use Web Page Word Counters for competitor research?
Absolutely, web page word counters are great for indicating how content is organized, but you should not rely on their word count as a metric to beat for web page ranking. Content takes a lot of other factors into consideration to rank on the web and these are usually very different for each web page.
Can web page word counters be used to calculate translation costs?
Word counters could be used to give a ballpark figure of how the content on a public web page would be translated, but because not all content is displayed on public pages, you should get a full translation quote to understand the costs of professional services.
Can Web Page Word Counters read private content?
Most publicly available web page word counters do not read content that is authenticated or behind a paywall. You should not give access information to any service that you have not officially approved to read private web content.
Is WordCounter.io a URL Word Counter?
This word counter shows its capabilities with text entry or pasting. You would have to copy the content of a web page, but it does not appear to be a word counter that crawls URLs.
Content audits, competitor research, estimating translation costs, and planning a website migration can be made easier and more efficient by using a Web Page Word Counter. Our top recommendation is the Figimi Word Counter, but the other tools offer valuable features for bulk URLs, SEO, localization, and entire site word counts. Try the Figimi Website Word Counter, but remember to use word counts as a guide and not a substitute for high-quality and relevant content.


